Librarians talk off and on about the need for us to offer Netflix / Amazon-style automated recommendations for our patrons. It seems almost self-evident that this is something patrons have come to expect. But there’s a self-evident question about this that we must ask:
Have patrons actually told us that they want this type of service from a library?
Or do we just assume that they want this?
A library doesn’t fulfill the same role in people’s lives that Netflix does, or that Amazon does. Our patrons don’t necessarily expect the same service models from us. We may be holding ourselves accountable to a false comparison here. This is a prime example of the need for us to base decisions on verifiable user data.
Continue reading “Thoughts On Automated Recommendation Services for Libraries”
